From this side of the table it looks like our manufactures are stepping up to the plate offering strong buying incentives in the way of rebates as well as fantastic financing rates. It has been a WHILE since we've seen such a strong combination of both mechanisms. If you see anything you have questions about feel free to give me a call at 800-549-6009 or check us out at www.smithpowersports.net
Suzuki:
We have big rebates on GSX-R 600s at 1000 off all 09's and prior. More rebates for C 50s to the tune of 1200 on all years and models. Financing as low as 1.99% for 72 up to months. We haven't seen fixed rate financing this low in well over a year. If you've been holding out because of the credit crunch then now is time to let go of that and buy.
Spyder:
Dealers (including us) are taking deposits on 2010 Spyder RTs. If you put down the 1000 pre-order deposit before Dec 5th you'll get 200 dollars worth of free Spyder accessories and clothing for each roadster pre-order with a limited warranty through May 1, 2012.
RT-S premier edition units are available for pre-order as well. Again, with your 1000 dollar pre-order deposit you will qualify for FREE iPod Nano 8 GB preloaded with Spyder videos, an embroidered seat one free limited edition Can-Am leather jacket with premiere edition logo. You'll also get a limited warranty that's good through April 1, 2012. Act quick though, this is only available for the first 1500 units pre-ordered!
SEA DOO:
Shhh, this will be our little secret...
Non advertised rebate of 500 on all non current SEA DOO watercraft and sport boats, you just can't combine it with any financing offers.
KTM
It's tough to see fantastic rebates or financing numbers from niche companies like KTM but big orange is stepping up and offering rates as low as 7.49% for up to 36 months on their new units. This is a little better than Suzuki's standard rates but again it's very strong from a company like KTM.
What's more impressive is that they are offering 7.89 on their used units. It's super tough to find rates like this on used units across the board, I'm impressed KTM has helped us with their strong used financing promo.
On a dealership note:
Our dealership, Smith Powersports is offering a Cash for gear program. Basically we are giving you a credit on your old gear to help you get ready for the fall riding season and we are turning around and donating to Reach and auctioning to raise money for Toys for Tots. We are excited this program will be contributing both the causes Reach and Toys for tots as well as our local community. So come on down, we'll help you turn your old gear into new gear and you'll be helping the community too. Our allowances for your gear can be found below.
Full face Helmet - 30
Open or MX Helmet - 20
Riding Boots - 25
Riding Jackets - 25
Riding Pants - 20
Chest Protector - 15
Jersey - 10
Goggles - 10
Saddlebags - 25
Tank Bags - 15
Hoodies/Sweatshirts - 8
T-Shirts- 5
Ballcaps/Hats - 5
Wakeboards - 50
Kneeboards - 25
Water-skis - 25
Pull-Behind Towables (tubes etc) - 15
Life Vests (PFD) - 15
Ski Ropes - 10
Fire extinguisher - 5
Friday, October 2, 2009
Tuesday, September 8, 2009
Knowledge is money
In a time where the industry is suffering we are encouraged to re-examine the way business is conducted in order find a little more profit on top of our bottom line. No longer is it how can we squeeze every last dollar out of our customer but it's become how can we squeeze every last amount of profit out of our expenses. The dealers that are surviving and "thriving" are the ones that have scrutinized where ever penny has gone and which of those cents hold the largest returns. "We aren't going to sell our way out of this one" as said by a KTM executive and he's right.
It's September 2009, do you know where your bottom line is? Lets face it, Summer has run out of steam and we are facing a long slow winter. I hope you have a real understanding of where your bottom dollar is. Without knowing exactly where you stand, where your profits are and where you've got some work to do you're just running in the dark hoping that your business plan will pull you through one of the toughest times your dealership may ever weather, or succumb to. If you don't know what it costs to open your doors every day, down to the savings you'll have if one of your hourly employees is cut back a day of the week then you're off to a bad start. Sit down with your accountant, spouse or calculator and educate yourself. It won't be fun but it needs to be done now.
You do know what is going to carry you through the winter don't you? Optimize your efforts in this area, expound your cost effective marketing strategies. If it comes down to it, make goofy youtube videos of employees cleaning bikes and talking about features and benefits with strong undertones of how to contact your dealership. This is FREE Over 2 million views - Entertainment is king.
So many dealers are struggling to make a buck in order to cover floor plan all while concentrating on liquidating in volume. Listen if you want to operate on shoestring margins and continue to saturate the market then go-ahead. I understand we've got to move old inventory that's collecting dust and interest but as you take hits while you're operating on such thin margins that bottom line will catch up to you and when it does times are going to be really tough. Short term is a must but you've got to have your sights set on long term as well. What are you going to do now in order to provide yourself with a cushion in February?
Get your black and white straight, numbers are powerful be sure they are working for you, not against you. Don't forget this industry rewards creativity and honesty. Take a deep breath, put your "out side of the box" cap on and get to work. We've all got a long row to hoe.
It's September 2009, do you know where your bottom line is? Lets face it, Summer has run out of steam and we are facing a long slow winter. I hope you have a real understanding of where your bottom dollar is. Without knowing exactly where you stand, where your profits are and where you've got some work to do you're just running in the dark hoping that your business plan will pull you through one of the toughest times your dealership may ever weather, or succumb to. If you don't know what it costs to open your doors every day, down to the savings you'll have if one of your hourly employees is cut back a day of the week then you're off to a bad start. Sit down with your accountant, spouse or calculator and educate yourself. It won't be fun but it needs to be done now.
You do know what is going to carry you through the winter don't you? Optimize your efforts in this area, expound your cost effective marketing strategies. If it comes down to it, make goofy youtube videos of employees cleaning bikes and talking about features and benefits with strong undertones of how to contact your dealership. This is FREE Over 2 million views - Entertainment is king.
So many dealers are struggling to make a buck in order to cover floor plan all while concentrating on liquidating in volume. Listen if you want to operate on shoestring margins and continue to saturate the market then go-ahead. I understand we've got to move old inventory that's collecting dust and interest but as you take hits while you're operating on such thin margins that bottom line will catch up to you and when it does times are going to be really tough. Short term is a must but you've got to have your sights set on long term as well. What are you going to do now in order to provide yourself with a cushion in February?
Get your black and white straight, numbers are powerful be sure they are working for you, not against you. Don't forget this industry rewards creativity and honesty. Take a deep breath, put your "out side of the box" cap on and get to work. We've all got a long row to hoe.
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